A grade AS English Language Commentary example free essay sample

I composed a discourse guided at understudies convincing them to consider the significance of being sound. I was propelled by the utilization of non-serious inquiries utilized in Tim Ryan’s ‘Draft’. For instance in the principal passage I state ‘so is that all? Is that the meaning of wellbeing? This makes the audience consider what I’m saying which connects to my intended interest group as youngsters can frequently lose enthusiasm during since quite a while ago spoken exchange. By doing this I am keeping their consideration. I utilized a lot of pronouns like Barack Obama’s 2012 Victory Speech. Instances of this are ‘our, ‘we’ve and ‘ourselves’. The possessive individual plural pronouns make the feeling that I am in a similar circumstance and offer focuses the perspective on the audience. This is compelling in light of the fact that youngsters don’t like to be isolated or spoken condescendingly to. By remembering myself for the focuses made I deliver the discourse increasingly relatable. We will compose a custom paper test on An evaluation AS English Language Commentary model or on the other hand any comparative point explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page Syntactic parallelism is an element in Tim Ryans ‘Draft’ that I have taken motivation from. This is appeared in my discourse in the initial passage, ‘This isn't a talk. This is definitely not a five point examination with abbreviations and garish PowerPoints ’ . By rehashing the words ‘this is not’ toward the beginning of each sentence, precludes negative prospects dependent on their past encounters. Like in Alexander Stephens ‘Succession is Height of Madness’ symbolism is utilized in my discourse. For instance, ‘†¦ anorexic adolescents yet have we not been taken care of heaps and heaps of information†¦Ã¢â‚¬â„¢ the modifier ‘anorexic’ diverges from the action word express ‘been fed’ and the figurative utilization of ‘fed heaps of information’ which connection back to the idea of wellbeing. This identifies with my intended interest group as they like to utilize their creative mind to make things all the more fascinating and locks in. I have utilized pragmatics in my discourse to pick up help in my contention. For instance, I utilized ‘ping’, BB’ and the expression ‘Google it’ a thing which has been changed by youngsters into an action word. This is successful in underlining that my discourse identifies with my intended interest group. Phonologically, I put weight on the modular assistant ‘will’ to add dynamic to the tone and make a desire to move quickly to convince my intended interest group that it is an issue that should be explained. Reiteration, a prevailing aspect in powerful discourses, shows up in the entirety of my style models including Franklin Roosevelt’s Inaugural Speech. I rehashed the theoretical thing ‘health’. For instance, ‘our health’ and ‘definition of health’ permit me to address that wellbeing is the focal theme in my discourse. Redundancy is powerful in my discourse as it’s a well known method of learning and making propensities. I changed a few words during the altering procedure of my discourse since input from my instructor indicated that a portion of my lexis was improper like ‘obtuse’ which I change to ‘unattainable’ and ‘mankind’ which changed to ‘people’. This is better for understudies as it’s lexis that is utilized and comprehended by them.

Writing an Abstract For a Research Paper

Writing an Abstract For a Research PaperWhat is it like to write an abstract for a research paper? For those who are new to the art of essay writing, doing so can be a major task. However, if you have done this before, it is really nothing more than a routine task that has been perfected over time.What exactly is an abstract? You are probably wondering exactly what type of material is included in an abstract. An abstract usually describes a certain type of material in which the professor will use to guide his or her research. It is generally a description of a material or idea that is not the main focus of the essay.Writing an abstract is basically the same as writing an essay. It is the professor's time to decide which material will be studied and why. Therefore, when writing an abstract, the goal is to convey information about the material in a very logical and coherent manner.Some examples of reasons why an abstract is created are: a professor wants to study a subject or concept f or a while before moving on to the next topic; a professor needs to do a project of an abstract before moving on to the next topic; and finally, a professor needs to create an abstract immediately before a paper is due. After all of these factors are considered, the professor creates an abstract so he or she can easily determine which topic should be studied next.When writing an abstract for a research paper, you want to be very concise. This is a very important factor because it will help to ensure that the material that is to be discussed is all that is needed. It is also important to remember that your summary is only a first draft.The process for writing an abstract for a research paper is quite similar to writing an essay. Generally, the first step is to compose the outline for the essay or abstract. Once the outline is completed, you will then prepare the outline for your essay or abstract.After your outline is complete, you will then begin to write a brief paragraph explainin g the topic of the essay. In the case of an abstract, this is generally only a paragraph. Most often, you will end up writing the bulk of the essay or abstract while writing the summary.For the majority of students, writing an abstract for a research paper is simply a part of the process of learning to write. It is simply another way for the student to learn about the many elements that are involved in the process of writing an essay. In this way, you will be able to understand the fundamentals of writing a good research paper and increase your level of writing skills.

Supply And Demand Of Durian In Malaysia †MyAssignmenthelp.com

Question: Talk about the Supply And Demand Of Durian In Malaysia. Answer: Presentation Durian is one of the most preferred tropical natural products on the planet. Durian creation is for the most part found in Southeast Asian nations particularly in nations getting a charge out of tropical atmosphere, for example, Malaysia, Indonesia, Thailand and Philippines. This is an organic product, which is green to brown in shading, round fit as a fiddle and secured totally with sharp royal positions. This has an assortment of employments. Notwithstanding immediate utilization, handled durian is utilized into pastilles, jams, for enhancing cakes, dessert and rolls.The eatable piece of durian is solidified and stuffed in polystyrene plate. Durian is of extraordinary financial significance in these nations as a result of its incentive in residential and trade showcase. The inferred send out potential is acknowledged from natural contrasts between nations prompting enhanced organic product plan among nations. The broadly broadened trade showcase particularly that of Asia opens up h igh open door for durian industry. The paper basically talks about durian industry in Malaysia. The short run and since a long time ago run gracefully and request of durian in Malaysia is talked about. Today China comprises an appeal for Malaysian Durian. Numerous visitors from China visit Malaysia to taste Durian. The quickly developing interest of durian in China it one of biggest merchant of Durians from Malaysia. Durian Industry in Malaysia Durian gracefully But Singapore practically all Southeast Asian nations produces Durians. The promoting of durian in these nations center both around the nearby and global market to fulfill household and universal need. As far as volume of production,Malaysia stands second, next after Thailand (Amekawa et al., 2017). In slow time of year when there is lack of durian flexibly in Malaysia then it imports Durian from Thailand to satisfy local interest. So as to have completely developed durian it needs one to two months for blossoms to form into completely natural product. Durian is delivered in various districts of Malaysia. In West Malaysia, there are two seasons for fruiting. It is developed during south west and north east rainstorm or both. In West Malaysia the flexibly of durian is separated into three locale. North Region The north district zone covers states like Kedah, Penang, Perils and northern Perak. These states have wet climate during August to November and a dry climate is acknowledged during December to February. The blooming timing in these districts is January to March. A short drought in June frequently gives a subsequent blooming season during July or August. In any case, this relies upon region and power. In the north locale the principle durian reaping season is June July. Some neighborhoods in Seberang Jaya has gathering season in the late of April. In the Penang Island and a portion of the eastern locale the collecting seasons begins in May (Arshad Hameed, 2014). In this harvest cycle it tops in July and winds up in August. The durian season in Northern Peraks is by and large in June. West, Central and South Region These area involve southern Perak, Negeri Sembilan, Pahang, Johore, Selangor and Malacca. There are two droughts in these districts. One is during January February for two three weeks and the other is from October to December. Subsequently, there are two blooming seasons-February to April and July to September. There are two natural product seasons too. One is from June to August. The other is for a moderately little time of December-January (Daud Mokhtar, 2017). The primary areas in these zones are BalikPulau in Penang, Jasin in Malacca, BatuPahat in Johore, Parit, BatangPedangin Perak and Kuala Kangsar. There is one durian season in Jerantut. This is in December-January. The East Coast The east coast is extended from Kelantan in north and stretch to down through Terengganu and incorporate the beach front zones of Pahang to Kota Tinggi in Johore. In the east coast locale, durians are become distinctly in one season. July to September is the primary season for Durian collecting here with blooming season being in the middle of March and June. In the principal half of North East Monsoon, there is a wet climate. The length of north east storm is from October to January. The climate is respectably dry in the remainder of the year. In the east Malaysia, the durian season stretched out among June and August. In Sabah, there is a generally little durian season in November and December (Masrol et al., 2017). The durians created in these two conditions of east Malaysia are mostly utilized for fulfilling nearby need. These two states don't send out. The evaluated creation of durians in the most recent decade was 128,555 metric tons, which rose to 180,715 metric tons. The assessed zone for durian ranch is 48,000 of every 1988. The expanding interest for tropical natural product requires more land to be brought under development. So as to expands gracefully in the long runthe assessed land zone has expanded to 68,000 hector (Krishnen et al., 2016). In any case, expanding territory under development isn't adequate for raising the durians. The harvests relies upon the measure of precipitation and other common factor. At the point when flexibly missed the mark regarding request, at that point cost consequently goes up. As of late, Malaysia faces an issue of gracefully lack for durians. The low gather is the aftereffect of overwhelming precipitation. The reap locales are not accepting high precipitation. This hampers durian creation. The scaled down gracefully of durians given its interest legitimately influence the cost. The household customer presently confronting over the top value climb. One famous classification of durian is Musang King Durian, privately known as Mao Shan Wang has been sold at a recorded significant expense of RM100 per kg. In view of wet climate condition, durian trees think that its hard to hold up under blossoms. Bearing blossoms requires dry climate for at any rate one month or two. The ranchers are stress ed as gathering can't be improved in any event, utilizing compost. The Chemical compost can't resolve the issue of negative climate condition. Durian request The Malaysian Durians are traded around the world. Aside from residential interest, there is popularity of durian send out. The makers and exporters of Durians in Malaysia mostly focus on the European market. From the side of market request, the biggest interest are originating from United Kingdom. France and Germany follow UK as far as request (Chamhuri Batt, 2015). Today China establishes colossal interest for Durian. China gets probably the biggest shipper of durian in nowadays. China imported about 299 thousand tones Durian from Malaysia and Thailand. This figure does exclude durian glue and different items. The sum about equivalent to the whole creation of Malaysian Durian. In China, Durian positions fourth in Chinas organic product import. The import request raises at a yearly development pace of 12 percent and the valuation increments by 31 percent (www.themalaysianinsight.com, 2017). The developing interest from China urges ranchers in Malaysia to fare to Chinas advertise. Numerous visitor from China come Malaysia and visits ranch there. As of late, ranchers in Singapore report that Malaysian ranchers are trading a significant portion of their creation to China. This makes trouble for Singapore Durian darlings. Travelers from China visits Malaysian market and purchase the ruler of organic product (www.thesundaily.my, 2017). Request and flexibly powers in the market decide the market cost. At the point when request surpasses flexibly then cost increments. This is the thing that occurs in the market for Durian. Expanding rivalry for durian is making upward weight on costs. As Malaysia currently imports a greater amount of their reaped durians to China, dealers in Singapore face a gracefully lack on account of diminished flexibly of imported durians. The low gracefully makes durians increasingly costly in Singapore. With this portion of Singapore in the Durian market of Malaysia is may be contracting. The interest help in China likewise influences the household cost of durian in Malaysia. Ranchers in Malaysia are currently increasingly intrigued to send out their created and builds their profit. As more durians are exportedabroad, the household advertise faces a deficiency of flexibly and purchasers needs to follow through on a significant expense in Malaysia. Cost of Durians in Malaysia has expanded to an anomalous significant level. The best assortment of durians around the world, Musang King is sold at a cost of RM90 per kg in June from a scope of RM60 RM 68 for each kg in April. The other factor answerable for significant expense is the slow time of year of creation. Be that as it may, a year ago this time cost was RM-50. The durian cost is controlled by the factor of interest and season. Thailand Hong Xia is another well known kind of Durian. The cost of this assortment is just RM30 per kg (www.producereport.com, 2017). The moderately low cost of this assortment is a direct r esult of the generally low interest. For the most part, Durian are accessible in West Malaysia in May to August. Be that as it may, this year Malaysia needs to sit tight for a relatively extensive stretch until November in view of overwhelming precipitation. The volume of fare of Durians is required to go past 70 million RM. China alone is liable for dominant part of fare from Malaysia. A year ago durian trade volume was 60 million RM, a figure higher than RM 33 million contrasted with the earlier year. The Chairman of FAMA urges the plantation proprietors to bring their creation up because of popularity in the abroad market. The interest for Musang King Durian is the most noteworthy. Consequently, the ranchers are urged to plant along these lines assortment of organic product. So as to keep up balance among gracefully and request Malaysia builds up a flexibly chain the board. The business faces exceptional rivalry came about because of immersion of market, centralization of the piece of the overall industry, disposal of section and exchange obstructions (Wei, 2016). The country gives center around creating continuous relationship purchasers and providers in the flexibly chain. The durian visit to Malaysia mirrors the likelihood that durian ranchers in Malaysia can win a high pay in the event that they can isolate into send out market and gracefully the privately created high caliber. The characteristic monopo

What I Hope to Get Out of a Wealth and Trust Degree - 550 Words

What I Hope to Get Out of a Wealth and Trust Degree (Admission Essay Sample) Content: Name: Instructor: Course: 22 May 2016 What I Hope to Get Out of a Wealth and Trust Degree My goal in pursuing this qualification is to acquire the expertise necessary to educate people meaningfully on the subtleties of financial and estate planning. Recently, I read a news article about financial advisors that free meals to presumably educate clients on new investment and money management strategies. The news article left a bad taste in my mouth because I am unapologetically convinced that financial advisors do not prove their worth over free dinner seminars. If indeed the financial product can only be superlatively described, why buy a meal to generate any interest in it? Sadly, there is not a week that goes by that I do not receive a phone call or see an advertising fraudulently or misleadingly touting the next, big thing in trust or wealth management. Frankly, I believe that every financial or estate planning advisor is made credible courtesy of the results that th ey deliver as opposed to what I might call, albeit a little harshly for the vast number of respectable professionals, snake oil salesman-like information peddling. Sound financial planning need not be expensive or complicated. For instance, awareness of relatively simple issues such as payable on death (POD) or transfer on death (TOD) to avoid probate could significantly simplify estate planning for numerous investors. However, few people know their options when it comes to beneficiary designation. The dearth of information that consumers are struggling with convinces me that the surest path to empowering them is by educating them. Admittedly, I have been a successful professional and entrepreneur, but this has been by virtue of my entrepreneurial spirit no more than my luck. Indeed, I feel strongly that this is the right time to give back, that I am ready to empower consumers now more than I ever could before. After spending the last nine months completing the Duke’s Executi ve Certificate in Financial Planning Program, I decided that to expand my knowledge in financial planning and wealth management, I need to apply to your program. Over the thirty odd years that I have started, owned, and operated several small businesses, I have come across numerous financial advisors professionals, most good, but some not so good. With the new and soon to be enforced fiduciary rules for retirement accounts, I feel that the industry is markedly transforming and needs more educated and better trained financial professionals. Personally, I think one should consistently meet fiduciary standards in all facets of financial planning, not just for retirement accounts. I feel very strongly that financial professionals should always do what is in the client’s best interest, not what nets them the biggest commission. Not long ago, I overheard idle talk among fi...

Reflective Essay - 1072 Words

Enterprise and Business Development BABS Year 2 21023656 Reflective Essay With reference to appropriate academic sources compare and contrast your own personality and characteristics to those found in entrepreneurs. I became interested earlier on my life in entrepreneurship when I started up a new boutique back in my home country Sudan, selling ladies Fashions that was imported from various countries including Turkey, Lebanon and Egypt, I was very interested in the way Egyptians friends started this business while we were studying at college and the two friends eventually left college after the first year of study to work full time for them self. Which made me think of doing the same, I have looked at the question what†¦show more content†¦A very important factor that misunderstood by most people is the value of achievement over money, most people think that Entrepreneur are only motivated by money, on the contrary keeping score which is a determined factor in the competiveness of the character is more important to an Entrepreneur than making the money and money is happen to be a very nice by –product of the process according to many. Lastly another important factor is future ordination and creative tendency, mostly they dream big and then formulate plans to change these dreams into realities by using their well-defined sense of searching for opportunities, they tend to be imaginative and innovative and versatile and curious also they have lots of ideas, they are also very intuitive and guess well. My personal score of 9 out of 12 suggest that I can do very well as an entrepreneur. In summery my test result which includes high score of 100% in the need for achievement and 83% for the need for autonomy and independence, 75% score for creative tendency, 100% score for the tendency to take moderate and calculated risk and most importantly a score of 92% in Drive and determination, suggest that I have a very positive and good chance to repeat my previous successful early entrepreneur experience, yet itShow MoreRelatedReflective Essay : Reflective Self Essay1406 Words   |  6 Pages Reflective Self-Analysis Essay My first semester as an exchange student, I decided to take a composition 1 class to improve my English skills. Before I came to America, I thought I was advanced in English and I was so confident to speak it. I wasn’t afraid to take this class because of my confidence to get good grades, although I never had written any essays in English ever in my life. On the first day of class, my confidence was crumbled and I could feel that my English skills were weak when IRead MoreReflective Letter : Reflective Essay807 Words   |  4 Pages Review essay reflective letter The research essay is one of the hardest essays I have to write this semester, the difficult part is to generate ideas and factual information to support our ideas. Over the pass week we have been working on the review essay as a team together and I got to say the essay are much harder than I thought it would be. We able to pick our own subject and write about it. The main goal is to inform the reader to take a look further at the subject using non-bias, scholarlyRead MoreReflective Essay1530 Words   |  7 PagesReflective Practice Reid (1994) Gibbs Reflective Cycle What happened? (description) What would you do if it happened again? (action plan) What were you thinking/feeling? (feeling) What alternatives did you have? (conclusion) How can you make sense of what happened? (analysis) What was good/bad about the experience? (evaluation) Reflectivity The circular process by which our thoughts affect our actions, which affect the situation we are dealing with and therefore after feedback through the reactionsRead MoreReflective Essay767 Words   |  4 PagesHow to write a reflective essay by Shadi Farid A reflective essay is essentially an essay designed to emulate past experiences or occurrences in writing form. Most reflective essays are to show the reader changes and evolutions of yourself or certain aspects about yourself, so there is a constant change of tenses during the essay between past and present. During this essay I will be describing the most important parts of writing a reflective essay and all the key elements that should be includedRead MoreReflective Essay1409 Words   |  6 Pagesmy essays were about summarizing a chapter from a book or writing a short story. 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Then, I decided to go back to school to improve my writing skills because I recognize the significance of writing in my everyday lives. As a college studentRead MoreReflective Essay Writing708 Words   |  3 PagesImagine writing a ten-page essay on something you feel very strongly about, then being told you have to reduce the size of your essay to only two pages. While this may seem like an easy task, I have learned from experience that while writing is difficult, taking away from my writing is much more complicated. I have spent hours writing, my brain is tired, but I read my completed project, and am proud of what I have accomplished. Then, out of nowhere, I rea lize that I am only allowed two pages outRead MoreReflective Essay : Writing Skills945 Words   |  4 PagesReflective Essay This fall semester in ESL 91has been pretty interesting, and so far successful. The main object of this semester was to improve our essay writing. We were taught various lab techniques that helped us to improve our English writing skills, such as using appropriate verb tense and how to write a research paper with a works cited. Through my work on the research paper I have learned how to write in an academic style, how to find appropriate sources from an academic database, and how

Science Supporting Mental Illness And The Diagnosis Thereof

There has been many strides in the field dedicated to the science supporting mental illness and the diagnosis thereof. Today there exists two widely adopted methodologies to diagnosing and classifying mental disorders amongst psychology and psychiatry professionals. One process; the ICD-10 (International Statistical Classification of Disease), which is maintained by the World Health Organization, was adopted by the United Nations with the introduction of the first section on Mental Health in the 1949 publication of ICD-6. The DSM-5 is the second, it was introduced by the APA (American Psychological Association) in 1952. While both methods of discernment have been greatly useful in furthering the science to aiding those who suffer from mental illness, it is important to note that it is not my intention to deduce any form of resolve that suggests my stance is a claim of fact that the phenomena of mental illness, to include the extensive fields surrounding the mental health sciences , are in any way fictitious or embellished. In my opinion, there is no question that undeniable proof that there are in fact individuals whom suffer and struggle daily from the ramifications of overwhelming social and psychological quagmires. 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Competitive Strategy of Sony and Nissan †MyAssignmenthelp.com

Question: Discuss about the Competitive Strategy of Sony and Nissan. Answer: Introduction The report provides an insight into the success faced by top business organisations in achieving its objectives. In order to understand the techniques, the examples of Sony and Nissan has been taken into consideration. The theories used by the organisations are also analysed in this report. About Sony Sony is a Japanese multinational company situated in Tokyo. Masaru Ibuka and Akio Morita set up the company in 1946. Sony manufactures electronic products for the satisfaction of customers. It is one of the leading manufacturers in the manufacturing industry and is ranked 113th on the Fortune Global 500 list. It not only provides electronic products but also provides gaming devices, equipment for entertainment and financial services. The managerial techniques of the company have kept it among the top brands for 71 years in the industry. Due to this Sony has been chosen in order to understand the ways to attain and maintain success for such a long time (Sony.net 2017). Achievement through innovation by Sony In order to achieve success in business, it is necessary for most companies to adopt theories and ethics that benefit the organisation (Burke 2017). Hence, changes are often required in the organisational structure and its setup. The changes are required to be implemented in order to accommodate space and time for innovation. The innovation can be in the form of manufacturing and selling of a product, a price set for the product, place of sells or promotion technique. This helps an organisation to understand the market environment and formulate strategies based on this analysis (Armstrong et al. 2015). For a company like Sony, the formulation of strategies is important to maintain a competitive edge over its rivals. Rival companies like Panasonic, Nintendo and Microsoft manufacture similar items as done by Sony. Hence, in order to maintain a firm foothold in the market, it is necessary that the company analyse the competitors and formulate innovative strategies. The application of in novative techniques in the products has helped Sony to become a household name. The fact that the company had taken initiative to change its products proved to be the first key point for the organisation. The idea developed because of this initiative was implemented in order to provide uniqueness to the product. For example, Sony manufactures PlayStation in order to satisfy the customers interested in games. However, other companies such as Nintendo and Microsoft also manufactures this type of product. Hence, according to Hanssens et al. (2014), in order to gain an edge over the rivals, Sony needs to develop the product in such a way that it makes the products the best in the market. Hence, the tactics adopted by the company was to manufacture joysticks required to play the game. This provided a recognisable change in the selling of the product. Customers got the PlayStation, games as well as a joystick to control the game. Hence, these innovation tactics of adding an extra product and the implementation of this tactics helped Sony maintain its reputation and become a fierce competitor in the manufacturing of this product. Thus, this is the reason behind the success of Sony in the international market. Due to this reason, Sony has been able to remain on the market for 71 years without receiv ing much threat from its competitors. About Nissan Nissan is a car manufacturing company headquartered in Japan. The company was founded in 1933 and is now a globally reputed organisation that manufactures stylish and innovative cars. Despite its many competitors, Nissan the production output and the revenue of the company have increased since its inception. One of the main reasons for the success of Nissan is the fact that the company believes in the innovation of products. It benchmarks its works and the works of its competitors in order to maintain the consistency of its success. The reason behind the choice of Nissan is based on its ability to innovate and provide satisfaction to the customers (Nissan-global.com 2017). Achievement through innovation by Nissan According to Kraus et al. (2016), in a car manufacturing company innovation is one of the essential aspects. This needs to be done keeping in mind the level of competitors and the customer satisfaction that exists in the market. Customers expect innovation based on the way by which a vehicle is presented. Hence, the innovation needs to be unique and can satisfy the customers. In order to achieve this, the implementation of changes in the organisation and the mindset of the employees are required. In the case of Nissan, the imitation to change or provide innovation to its product can help it to overcome its rivals (Lewin 2013). Nissan faces stiff competition from Chevrolet, Maruti Suzuki, Volkswagen and many others. Hence, it is necessary for the company to continuously make an innovation to its product and ensure that it is not similar to the rival companies. For example, Nissan can provide a benchmark for the employees. The benchmark product may be its own creation or from other companies. This can help it to understand the level needed to be achieved in order to improve reputation in the market. In the current scenario, Nissan has a continuous growth in the car market. With the increase of revenue and other taxes, the company have come up with many innovative ideas that can help in increasing the reputation of the company. Hence, the new products such as X-Trail Hybrid and Qashqai are innovative models that meet the requirements of the customers. With a reasonable price, these cars can help it to gain a competitive advantage over the rivals. Hence, the technique of benchmarking can help in the proper innovation of products based on customer satisfaction (Shirey 2013). The fact that the company operates under subsidiaries also provide a competitive edge for Nissan. Conclusion Thus, it can be concluded that every business organisation needs to implement proper managerial and innovative theories in order to gain a competitive advantage in the market. Successful companies like Sony and Nissan implement these techniques in order to maintain its reputation and satisfy customers with its innovative tactics. Bibliography Armstrong, G., Kotler, P., Harker, M., and Brennan, R. 2015.Marketing: an introduction. Pearson Education. Burke, W. W. 2017.Organization change: Theory and practice. Sage Publications. Hanssens, D. M., Pauwels, K. H., Srinivasan, S., Vanhuele, M., and Yildirim, G. 2014. 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